Event Agenda - 10 April
13:00 - 13:30
Check - in
Registration - Get settled and prepare to unlock the future of TV together
13:30 - 13:45
Opening address - Future of TV
TV transformation in Vietnam
13:50 - 14:20
Panel Discussion - The Future of Total TV Planning
Integrating traditional & digital TV for maximum impact
14:25 - 14:55
Panel Discussion: Unlocking the power of addressable TV
From data-driven audience segmentation to dynamic TV ad placements
15:00 - 15:40
Break & Minigame
Join the games to get the prizes & gifts
15:45 - 16:00
Fireside Chat: Unlocking the Power of CTV – Navigating the Evolving Supply Landscape
Transition guide for advertisers when shifting to OTT/CTV
16:00 - 16:30
Panel Discussion: Maximizing Advertiser Value in the Premium TV Environment
Addressing the efficiency for addressable TV and how to measure success
16:30 - 17:00
Key note: Best Practices & Showcase from GM
Integrating Advanced TV solutions into your media mix
17:05 - 18:30
Closing Remarks and Cocktails Party
Key takeaway highlights and networking


SPEAKER LIST
Meet our experts in the industry

Mr. Shankar Rajagopal
CEO
GroupM Vietnam

Mr. Nitin Kumar
CIO
GroupM Vietnam

Mr. Thanh Lam
Chairman
VTV

Mr. Sameer Yadav
CMO
Mondelez

Ms. Mansi Shah
Account Director
Microsoft

Ms. Tran Thi Thanh Mai
General Director
Kantar Media Vietnam

Mr. Tanjilul Ahsan
Partner - Client Lead
EssenceMediacom
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Mr. Nguyen Dat Thinh
Head of Advanced TV - NMS
GroupM Vietnam

Ms. Xuan Yen
Head of Media
TCCC

Ms. To Nam Phuong
Executive Vice Managing Director
FPT Telcom - FPT Play

Mr. Tushar Tyagi
Head of Channel Partnerships
Samsung

Mr. James Fearn
Managing Partner
GroupM Vietnam

Ms. Priyanka Bajaj
Head of Demand Facilitation - Asia
Magnite

Mr. Diogo Andrade
Vice President, Sales (Singapore)
Teads

Mr. Nguyen Minh Dung
Digital Media Sales Manager
TV Ads - VTV

Ms. Alexandra Lowes
Vice President
GroupM - Nexus Media Solutions

Join GroupM's Exclusive Event
The Future of TV
1:00PM-6:30PM
Advancing TV innovation in Vietnam
10.04.2025
5th Floor, 10 Mai Chi Tho, Thu Duc city, Ho Chi Minh city
Thiskyhall Sala Convention Center
